About me
Eddie Fritz
I’m a creative leader and Emmy-winning storyteller who builds content strategies that move audiences and grow brands. With a background in filmmaking, animation, video marketing, and teaching, I bring a full-spectrum approach to content.
For two decades, I’ve helped organizations cut through the noise by developing high-performing video and multimedia experiences rooted in story, emotion, and clarity. Whether I’m leading a team, launching a new creative vision, or optimizing an existing content pipeline, I thrive at the intersection of creative excellence and strategic outcomes.
What I Specialize In
I'm a visual storyteller working across mediums, while bridging creative and logic to produce measurable results.
1. Video Production
Full video production capture
Scripting and outlines
Professional editing and coloring
Interaction design and micro-animations
2. Animation & Motion
2D/3D animation and motion graphics for marketing and product storytelling
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Branding & Design
Corp brand
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Strategy & Optimization
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. Video Production
Full video production capture
Scripting and outlines
Professional editing and coloring
Interaction design and micro-animations
2. Animation & Motion
2D/3D animation and motion graphics for marketing and product storytelling
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Branding & Design
Corp brand
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Strategy & Optimization
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. Video Production
Full video production capture
Scripting and outlines
Professional editing and coloring
Interaction design and micro-animations
2. Animation & Motion
2D/3D animation and motion graphics for marketing and product storytelling
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Branding & Design
Corp brand
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Strategy & Optimization
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
Discover My Journey in Video
From film buff to full-time director, my path has been shaped by a passion for crafting stories.
Sr. Manager, Video Production
Workato
2024 - Present
Sr. Manager, Video Production
Workato
2024 - Present
Sr. Manager, Video Production
Workato
2024 - Present
Sr. Multimedia Manager
Coupa
2020 - 2024
Sr. Multimedia Manager
Coupa
2020 - 2024
Sr. Multimedia Manager
Coupa
2020 - 2024
Multimedia Designer
LLamasoft
2018 - 2020
Multimedia Designer
LLamasoft
2018 - 2020
Multimedia Designer
LLamasoft
2018 - 2020
Video Team Leader
MLive
2016 - 2018
Video Team Leader
MLive
2016 - 2018
Video Team Leader
MLive
2016 - 2018
Video Producer & Animator
Freelance
2008-2016
Video Producer & Animator
Freelance
2008-2016
Video Producer & Animator
Freelance
2008-2016
My Tech Stack
My kit is ever evolving but these are my foundational tools.
Adobe Creative Cloud
My creative playground for building all sorts of multimedia.
Figma
Rounding out my design toolbox while integrating with Lottie files
Wistia
My go-to tool for video hosting and optimization.
Asana
My tool for keeping projects on track and teams up to date.
Maxon
Used for Cinema4D and other tools like Red Giant
Media with Strategy and Creativity
My process blends strategy and creativity to address challenges, craft solutions, and deliver designs that effectively communicate your message.
01.
Define the Vision
Every great project starts with clarity. Before a single frame is shot or pixel is moved, I dig into your goals, audience, and story to make sure we're building something with purpose.
01.
Define the Vision
Every great project starts with clarity. Before a single frame is shot or pixel is moved, I dig into your goals, audience, and story to make sure we're building something with purpose.
02.
Build the Plan
Good creative doesn't happen by accident. I map out the strategy, timeline, and resources needed to bring the vision to life so there are no surprises and no wasted effort.
02.
Build the Plan
Good creative doesn't happen by accident. I map out the strategy, timeline, and resources needed to bring the vision to life so there are no surprises and no wasted effort.
03.
Bring It to Life
This is where the magic happens. Whether it's on set, in the studio, or inside a timeline, I lead the production process with precision and creative energy from start to finish.
03.
Bring It to Life
This is where the magic happens. Whether it's on set, in the studio, or inside a timeline, I lead the production process with precision and creative energy from start to finish.
03.
Bring It to Life
This is where the magic happens. Whether it's on set, in the studio, or inside a timeline, I lead the production process with precision and creative energy from start to finish.
04.
Refine Until It's Right
Great work lives in the details. I stay in the edit until the pacing, tone, and message all land exactly where they should with no cookie-cutter outputs.
04.
Refine Until It's Right
Great work lives in the details. I stay in the edit until the pacing, tone, and message all land exactly where they should with no cookie-cutter outputs.
04.
Refine Until It's Right
Great work lives in the details. I stay in the edit until the pacing, tone, and message all land exactly where they should with no cookie-cutter outputs.
05.
Deliver & Evolve
The final deliverable is just the beginning. I help you understand how the content performs and how to build on it because the best creative strategies get sharper over time.
05.
Deliver & Evolve
The final deliverable is just the beginning. I help you understand how the content performs and how to build on it because the best creative strategies get sharper over time.
Hi
Hi
Let's Connect
I'm always up to talk shop and help people bring their creative endeavors to life.
About me
Eddie Fritz
I’m a creative leader and Emmy-winning storyteller who builds content strategies that move audiences and grow brands. With a background in filmmaking, animation, video marketing, and teaching, I bring a full-spectrum approach to content.
For two decades, I’ve helped organizations cut through the noise by developing high-performing video and multimedia experiences rooted in story, emotion, and clarity. Whether I’m leading a team, launching a new creative vision, or optimizing an existing content pipeline, I thrive at the intersection of creative excellence and strategic outcomes.
What I Specialize In
I'm a visual storyteller working across mediums, while bridging creative and logic to produce measurable results.
1. Video Production
Full video production capture
Scripting and outlines
Professional editing and coloring
Interaction design and micro-animations
2. Animation & Motion
2D/3D animation and motion graphics for marketing and product storytelling
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Branding & Design
Corp brand
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Strategy & Optimization
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. Video Production
Full video production capture
Scripting and outlines
Professional editing and coloring
Interaction design and micro-animations
2. Animation & Motion
2D/3D animation and motion graphics for marketing and product storytelling
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Branding & Design
Corp brand
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Strategy & Optimization
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. Video Production
Full video production capture
Scripting and outlines
Professional editing and coloring
Interaction design and micro-animations
2. Animation & Motion
2D/3D animation and motion graphics for marketing and product storytelling
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Branding & Design
Corp brand
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Strategy & Optimization
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
Discover My Journey in Video
From film buff to full-time director, my path has been shaped by a passion for crafting stories.
Sr. Manager, Video Production
Workato
2024 - Present
Sr. Manager, Video Production
Workato
2024 - Present
Sr. Manager, Video Production
Workato
2024 - Present
Sr. Multimedia Manager
Coupa
2020 - 2024
Sr. Multimedia Manager
Coupa
2020 - 2024
Sr. Multimedia Manager
Coupa
2020 - 2024
Multimedia Designer
LLamasoft
2018 - 2020
Multimedia Designer
LLamasoft
2018 - 2020
Multimedia Designer
LLamasoft
2018 - 2020
Video Team Leader
MLive
2016 - 2018
Video Team Leader
MLive
2016 - 2018
Video Team Leader
MLive
2016 - 2018
Video Producer & Animator
Freelance
2008-2016
Video Producer & Animator
Freelance
2008-2016
Video Producer & Animator
Freelance
2008-2016
My Tech Stack
My kit is ever evolving but these are my foundational tools.
Adobe Creative Cloud
My creative playground for building all sorts of multimedia.
Figma
Rounding out my design toolbox while integrating with Lottie files
Wistia
My go-to tool for video hosting and optimization.
Asana
My tool for keeping projects on track and teams up to date.
Maxon
Used for Cinema4D and other tools like Red Giant
Media with Strategy and Creativity
My process blends strategy and creativity to address challenges, craft solutions, and deliver designs that effectively communicate your message.
01.
Define the Vision
Every great project starts with clarity. Before a single frame is shot or pixel is moved, I dig into your goals, audience, and story to make sure we're building something with purpose.
01.
Define the Vision
Every great project starts with clarity. Before a single frame is shot or pixel is moved, I dig into your goals, audience, and story to make sure we're building something with purpose.
02.
Build the Plan
Good creative doesn't happen by accident. I map out the strategy, timeline, and resources needed to bring the vision to life so there are no surprises and no wasted effort.
02.
Build the Plan
Good creative doesn't happen by accident. I map out the strategy, timeline, and resources needed to bring the vision to life so there are no surprises and no wasted effort.
03.
Bring It to Life
This is where the magic happens. Whether it's on set, in the studio, or inside a timeline, I lead the production process with precision and creative energy from start to finish.
03.
Bring It to Life
This is where the magic happens. Whether it's on set, in the studio, or inside a timeline, I lead the production process with precision and creative energy from start to finish.
03.
Bring It to Life
This is where the magic happens. Whether it's on set, in the studio, or inside a timeline, I lead the production process with precision and creative energy from start to finish.
04.
Refine Until It's Right
Great work lives in the details. I stay in the edit until the pacing, tone, and message all land exactly where they should with no cookie-cutter outputs.
04.
Refine Until It's Right
Great work lives in the details. I stay in the edit until the pacing, tone, and message all land exactly where they should with no cookie-cutter outputs.
04.
Refine Until It's Right
Great work lives in the details. I stay in the edit until the pacing, tone, and message all land exactly where they should with no cookie-cutter outputs.
05.
Deliver & Evolve
The final deliverable is just the beginning. I help you understand how the content performs and how to build on it because the best creative strategies get sharper over time.
05.
Deliver & Evolve
The final deliverable is just the beginning. I help you understand how the content performs and how to build on it because the best creative strategies get sharper over time.
Hi
Hi
Let's Connect
I'm always up to talk shop and help people bring their creative endeavors to life.
About me
Eddie Fritz
I’m a creative leader and Emmy-winning storyteller who builds content strategies that move audiences and grow brands. With a background in filmmaking, animation, video marketing, and teaching, I bring a full-spectrum approach to content.
For two decades, I’ve helped organizations cut through the noise by developing high-performing video and multimedia experiences rooted in story, emotion, and clarity. Whether I’m leading a team, launching a new creative vision, or optimizing an existing content pipeline, I thrive at the intersection of creative excellence and strategic outcomes.
What I Specialize In
I'm a visual storyteller working across mediums, while bridging creative and logic to produce measurable results.
1. Video Production
Full video production capture
Scripting and outlines
Professional editing and coloring
Interaction design and micro-animations
2. Animation & Motion
2D/3D animation and motion graphics for marketing and product storytelling
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Branding & Design
Corp brand
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Strategy & Optimization
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. Video Production
Full video production capture
Scripting and outlines
Professional editing and coloring
Interaction design and micro-animations
2. Animation & Motion
2D/3D animation and motion graphics for marketing and product storytelling
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Branding & Design
Corp brand
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Strategy & Optimization
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. Video Production
Full video production capture
Scripting and outlines
Professional editing and coloring
Interaction design and micro-animations
2. Animation & Motion
2D/3D animation and motion graphics for marketing and product storytelling
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Branding & Design
Corp brand
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Strategy & Optimization
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
Discover My Journey in Video
From film buff to full-time director, my path has been shaped by a passion for crafting stories.
Sr. Manager, Video Production
Workato
2024 - Present
Sr. Manager, Video Production
Workato
2024 - Present
Sr. Manager, Video Production
Workato
2024 - Present
Sr. Multimedia Manager
Coupa
2020 - 2024
Sr. Multimedia Manager
Coupa
2020 - 2024
Sr. Multimedia Manager
Coupa
2020 - 2024
Multimedia Designer
LLamasoft
2018 - 2020
Multimedia Designer
LLamasoft
2018 - 2020
Multimedia Designer
LLamasoft
2018 - 2020
Video Team Leader
MLive
2016 - 2018
Video Team Leader
MLive
2016 - 2018
Video Team Leader
MLive
2016 - 2018
Video Producer & Animator
Freelance
2008-2016
Video Producer & Animator
Freelance
2008-2016
Video Producer & Animator
Freelance
2008-2016
My Tech Stack
My kit is ever evolving but these are my foundational tools.
Adobe Creative Cloud
My creative playground for building all sorts of multimedia.
Figma
Rounding out my design toolbox while integrating with Lottie files
Wistia
My go-to tool for video hosting and optimization.
Asana
My tool for keeping projects on track and teams up to date.
Maxon
Used for Cinema4D and other tools like Red Giant
Media with Strategy and Creativity
My process blends strategy and creativity to address challenges, craft solutions, and deliver designs that effectively communicate your message.
01.
Define the Vision
Every great project starts with clarity. Before a single frame is shot or pixel is moved, I dig into your goals, audience, and story to make sure we're building something with purpose.
01.
Define the Vision
Every great project starts with clarity. Before a single frame is shot or pixel is moved, I dig into your goals, audience, and story to make sure we're building something with purpose.
02.
Build the Plan
Good creative doesn't happen by accident. I map out the strategy, timeline, and resources needed to bring the vision to life so there are no surprises and no wasted effort.
02.
Build the Plan
Good creative doesn't happen by accident. I map out the strategy, timeline, and resources needed to bring the vision to life so there are no surprises and no wasted effort.
03.
Bring It to Life
This is where the magic happens. Whether it's on set, in the studio, or inside a timeline, I lead the production process with precision and creative energy from start to finish.
03.
Bring It to Life
This is where the magic happens. Whether it's on set, in the studio, or inside a timeline, I lead the production process with precision and creative energy from start to finish.
03.
Bring It to Life
This is where the magic happens. Whether it's on set, in the studio, or inside a timeline, I lead the production process with precision and creative energy from start to finish.
04.
Refine Until It's Right
Great work lives in the details. I stay in the edit until the pacing, tone, and message all land exactly where they should with no cookie-cutter outputs.
04.
Refine Until It's Right
Great work lives in the details. I stay in the edit until the pacing, tone, and message all land exactly where they should with no cookie-cutter outputs.
04.
Refine Until It's Right
Great work lives in the details. I stay in the edit until the pacing, tone, and message all land exactly where they should with no cookie-cutter outputs.
05.
Deliver & Evolve
The final deliverable is just the beginning. I help you understand how the content performs and how to build on it because the best creative strategies get sharper over time.
05.
Deliver & Evolve
The final deliverable is just the beginning. I help you understand how the content performs and how to build on it because the best creative strategies get sharper over time.
Hi
Hi
Let's Connect
I'm always up to talk shop and help people bring their creative endeavors to life.